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Social Media and the Sales Cycle
Everyone loves to claim social media is the next big thing in advertising. It makes sense, reach people where they spend their time. But is it really an effective sales tool? And, if so, where does it fit in your sales cycle?
The User Experience You Didn’t Notice
Your trip to the ATM machine. The keyboard in front of you. The design of this web page. Nearly everything you interact with was designed with your favorable user experience in mind. You may not notice, but, then again, that may be a good thing...
5 Market Research Tools for your Company’s Social Media Channels
Check out the top online polling and survey tools for your social media campaigns.
10 Secret Places to Eat in Austin During SXSW
SXSW visitors typically gravitate to the local trendy hotspots in Austin, such as Magnolia Café, Chuy’s, and Guero’s. But, if you want to experience the deeper, multi-cultural flavor of Austin there are many hidden haunts that the locals are either just discovering themselves or keeping secret from the SXSW crowd.
Our Views From
the 17th Floor
Welcome to 17 Stories, a marketing
blog powered by the minds at Tocquigny,
an interactive marketing agency in
Austin, Texas.
Featured Articles
The Next Frontier: Mobile Advertising and Web Optimization
The shift from traditional to interactive marketing and advertising in the past 10-15 years has been profound. Mobile is next.
The CEO’s Top Five Misconceptions of Social Media
Is social media a young person's game? Or does today's CEO have deeply routed misconceptions holding them back?
TripCast: Our Jeep iPhone App Adventure
Adventure. Mobile. Jeep. Read about our fun developing Jeep's iPhone app: TripCast, a trek-tracking, geo-social sharing utility.
Social Media and the Sales Cycle
Everyone loves to claim social media is the next big thing in advertising. But where does it fit in your sales cycle?
